Sell More Than Your Service — Sell a Solution

Who are we? That’s easy to define: AT Direct is an experienced, direct response marketing resource for non-profits and other businesses. But why do customers choose us? That’s a little trickier to explain. As I discuss in this month’s episode of the “Direct Talk with Judy” podcast, I have always believed that having a people-first attitude makes us unique. It may sound simplistic to say, but we enjoy helping people solve their problems. It is incredibly motivating and fun.

In fact, I believe that your attitude shapes what others — especially customers, vendors, friends, and visitors — think of your company. People want to be around other people who are understanding, dedicated, enjoyable, and respectful. That’s why I say we don’t only sell a service — what we sell is solutions.

Click play on the video to find out why.

We want to be your business partner in all things direct. We’re here to help you reach your audience, make an impact, and save money. Contact us today to discuss your next project, schedule an appointment for a consultation, or take a tour.

Judith E. (“Judy”) Antisdel is Founder and President of AT Direct in Baltimore, Md. She has earned professional designations ranging from US Postal Service Non Profit Specialist to US Postal Service Mail Manager. She is a frequent guest speaker at symposia and workshops offered by the federal government and various non-profit organizations. Connect with Judy.

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